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Privacy policy

The person responsible for data processing is:

Elephant Marketing, Nels Bonifer 15th floor.

Ballindamm 3

22095 Hamburg

service@elephantmarketing.de

Thank you for your interest in our online store. The protection of your privacy is very important to us. Below we inform you in detail about how we handle your data.

1. access data and hosting

You can visit our websites without providing any personal information. Each time you access a website, the web server only automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. In accordance with Art. 6 para. 1 p. 1 lit. f DSGVO, this serves to protect our legitimate interests in the correct presentation of our offer, which outweigh our interests in the context of a balancing of interests. All access data is deleted no later than seven days after the end of your visit to the site.

Hosting services by a third-party provider
As part of processing on our behalf, a third-party provider provides hosting and website presentation services for us. All data collected in the course of using this website or in forms provided for this purpose in the online store as described below are processed on its servers. Processing on other servers only takes place within the framework explained here.

This service provider is located within a country of the European Union or the European Economic Area.

2. data collection and use for contract execution, contacting and opening a customer account

We collect personal data if you voluntarily provide it to us in the context of your order or when contacting us (e.g. via contact form or e-mail). Mandatory fields are marked as such, because in these cases we need the data to process the contract, or to process your contact and you can not send the order or contact without their information. Which data is collected can be seen from the respective input forms. We use the data provided by you in accordance with Art. 6 para. 1 p. 1 lit. b DSGVO for contract processing and processing your requests.
If you have given your consent in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO by deciding to open a customer account, we will use your data for the purpose of opening a customer account.
After complete processing of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described below or via a function provided for this purpose in the customer account.

3. data transfer

For the fulfillment of the contract in accordance with Art. 6 para. 1 p. 1 lit. b DSGVO, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to payment service providers commissioned by us or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves, insofar as you create an account there. In this case, you must register with the payment service provider with your access data during the ordering process. In this respect, the privacy policy of the respective payment service provider applies.

We also use an external merchandise management system for order and contract processing. The data transfer and processing that takes place in this respect is based on order processing.

4. e-mail newsletter

E-mail advertising with registration for the newsletter
If you register for our newsletter, we will use the data required for this purpose or separately provided by you to send you our e-mail newsletter on a regular basis based on your consent pursuant to Art. 6 (1) p. 1 lit. a DSGVO.

Unsubscribing from the newsletter is possible at any time and can be done either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your e-mail address from the list of recipients, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement.

E-mail advertising without registering for the newsletter and your right to object
If we receive your e-mail address in connection with the sale of a product or service and you have not objected to this, we reserve the right, on the basis of Section 7 (3) of the German Unfair Competition Act (UWG), to regularly send you e-mail offers for similar products to those you have already purchased from our range. This serves to protect our legitimate interests in addressing our customers in an advertising manner, which are outweighed in the context of a balancing of interests.
You can object to this use of your e-mail address at any time by sending a message to the contact option described below or via a link provided for this purpose in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates.

The newsletter is sent as part of a processing on our behalf by a service provider to whom we pass on your e-mail address for this purpose. This service provider is located within a country of the European Union or the European Economic Area.

5 Cookies and web analysis

In order to make the visit to our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages, insofar as you have given your consent to this in accordance with Art. 6 Para. 1 Sentence 1 lit. a DSGVO. In addition, we use cookies insofar as this is necessary for the fulfillment of a legal obligation to which we are subject, in accordance with Art. 6 para. 1 p. 1 lit. c DSGVO, as well as for the protection of our legitimate interests in an optimized presentation of our offer, which prevail in the context of a balancing of interests, in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO. Further information on individual cookies and the respective legal basis can be found in the following sections of this privacy policy.

Cookies are small text files that are automatically stored on your terminal device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and allow us to recognize your browser the next time you visit (persistent cookies). The duration of storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be limited. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find this for each browser at the following links:

Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™.

If you have given your consent to this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, you can also revoke your consent at any time by sending a message to the contact option described in the privacy policy.

DoubleClick cookie
Insofar as you have given your consent to this in accordance with Art. 6 (1) sentence 1 lit. a DSGVO, this website also uses the so-called DoubleClick cookie for advertising purposes as part of the application of Google Analytics (see below), which enables your browser to be recognized when visiting other websites. The information automatically generated by the cookie about your visit to this website is usually transferred to a Google server in the USA and stored there. The IP address is shortened by activating the IP anonymization on this website before transmission within the Member States of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. Google will use this information for the purpose of compiling reports on website activity and providing other services relating to website activity. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. After the end of the purpose and the end of the use of Google DoubleClick by us, the data collected in this context will be deleted.

Google Double Click is an offer of Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by deactivating the DoubleClick cookie via this link. In addition, you can obtain information from the Digital Advertising Alliance about the setting of cookies and make settings in this regard. Finally, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be limited.

Cookiebot Consent Management Platform
On our website, we use Cookiebot to inform you about the technologies we use on our website and to obtain, manage and document your consent to the processing of your personal data by these technologies. This is necessary pursuant to Art. 6 (1) p. 1 lit. c DSGVO to fulfill our legal obligation under Art. 7 (1) DSGVO to be able to prove your consent to the processing of your personal data, to which we are subject. The consent management service Cookiebot is offered by Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, which processes your data on our behalf.
After you submit your cookie declaration on our website, Cookiebot’s web server stores your anonymized IP address, the date and time of your declaration, browser information, the URL from which the declaration was sent, information about your consent behavior, and an anonymous random key. In addition, a „CookieConsent“ cookie is used, which contains the information about your consent behavior and the key. Your data will be deleted after twelve months, unless you have expressly consented to further use of your data pursuant to Art. 6 (1) p. 1 lit. a DSGVO or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement.

Use of Google (Universal) Analytics for web analysis.
Insofar as you have given your consent to this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, this website uses Google (Universal) Analytics for the purpose of website analysis. The web analytics service is an offering of Google Ireland Limited, a company incorporated and operated under the laws of Ireland, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). Google (Universal) Analytics uses methods that enable analysis of your use of the website, such as cookies. The information automatically collected about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the Member States of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser within the scope of Google Analytics is generally not merged with other Google data. After the end of the purpose and the end of the use of Google Analytics by us, the data collected in this context will be deleted.

Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de. This will prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google.

As an alternative to the browser plugin, you can click this link to prevent the collection by Google Analytics on this website in the future. In doing so, an opt-out cookie will be placed on your terminal device. If you delete your cookies, you will be asked again to give your consent.

Insofar as you have given your consent to this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, this website also uses Google Signals. This is an extension function of Google Analytics that enables so-called „cross-device tracking“. This means that if your internet-enabled devices are linked to your Google account, Google can create reports on usage behavior (in particular cross-device user numbers), even if you change your terminal device. For this purpose, Google uses data insofar as you have activated the „personalized advertising“ setting in your Google account.
We do not process any personal data in this respect; we only receive statistics compiled on the basis of Google Signals.
You can revoke your consent at any time with effect for the future by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de . This will prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google. In addition, you can disable the „personalized advertising“ setting in your Google account. Details can be found here.

6. online marketing

Google AdSense
Our website markets space for third-party ads and advertising networks via Google AdSense. These ads are displayed to you in various places on this website. Insofar as you have given us your consent to this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, the so-called DoubleClick cookie is set by Google as part of the integration of Google AdSense.

This enables the display of interest-based advertising by automatically assigning a pseudonymous UserID, which is used to determine interests based on visits to this and other websites. After the end of the purpose and the end of the use of Google AdSense by us, the data collected in this context will be deleted.

Google AdSense is an offer of Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de).
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here: https://www.privacyshield.gov/list. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.
You can revoke your consent at any time with effect for the future by deactivating the DoubleClick cookie via this link. In addition, you can obtain information from the Digital Advertising Alliance about the setting of cookies and make settings in this regard.

Google Ads Remarketing
We use Google Ads to advertise this website in Google search results and on third-party websites. Insofar as you have given us your consent for this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, the so-called remarketing cookie is set by Google for this purpose when you visit our website, which automatically enables interest-based advertising by means of a pseudonymous cookieID and on the basis of the pages you have visited. After the end of the purpose and the end of the use of Google Ads Remarketing by us, the data collected in this context will be deleted.
Any further data processing will only take place if you have consented to Google linking your web and app browsing history to your Google account and using information from your Google account to personalize ads you see on the web. In this case, if they are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups.
Google Ads is an offering of Google Ireland Limited, a company incorporated and operated under the laws of Ireland with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de). Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.
You can revoke your consent at any time with effect for the future by deactivating the remarketing cookie via this link. In addition, you can obtain information from the Digital Advertising Alliance about the setting of cookies and make settings in this regard.

Microsoft Advertising
We use Microsoft Advertising to advertise this website in Bing, Yahoo and MSN search results and on third-party websites. Insofar as you have given us your consent for this in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO, a cookie is automatically set when you visit our website, which automatically enables interest-based advertising by means of a pseudonymous CookieID and on the basis of the pages you visit. After the end of the purpose and the end of the use of Microsoft Advertising by us, the data collected in this context will be deleted.

Microsoft Advertising is a service of Microsoft Corporation (www.microsoft.com). Microsoft Corporation is headquartered in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by deactivating the remarketing cookie via this link. In addition, you can obtain information from the Digital Advertising Alliance about the setting of cookies and make settings in this regard.

AdRoll Retargeting
Through our advertising partner AdRoll Advertising Limited, Level 6, 1, Burlington Plaza, Burlington Road, Dublin 4, Ireland, we advertise this website in search results and on third-party websites. Insofar as you have given us your consent for this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, a cookie of these providers or their partners is automatically set when you visit our website, which enables interest-based advertising by means of a pseudonymous cookieID and on the basis of the pages you visit. After the end of the purpose and the end of the use of AdRoll Retargeting by us, the data collected in this context will be deleted.

You can revoke your consent at any time with effect for the future by deactivating the retargeting cookie by clicking on one of the following links: https://app.adroll.com/optout/safari.

Alternatively, you can deactivate the use of cookies by third-party providers by visiting the Network Advertising Initiative deactivation page.

Amazon affiliate program
Our website participates in the Amazon affiliate program. This is offered by Amazon Europe Core S.à r.l. (Société à responsabilité limitée), 5 Rue Plaetis, L-2338 Luxembourg (hereinafter „Amazon“). This is a so-called affiliate system, which was designed to provide a medium for websites, by means of which through the placement of advertisements and links to Amazon, a refund of advertising costs can be earned. This serves to protect our legitimate interests in an optimization and economic exploitation of our online offer, which prevail in the context of a balancing of interests, in accordance with Art. 6 (1) lit. f) DSGVO.
By means of cookies, Amazon can track the process of the respective order and in particular that you have clicked on the respective link and then ordered the product on Amazon. You can prevent the setting of cookies by our contractual partners or our website at any time by means of an appropriate setting in your Internet browser. In addition, cookies that have already been set can be deleted at any time via the Internet browser or other software programs. Further information on data processing at Amazon can be found here.

Live chat tool Zendesk
If you use the live chat tool to contact us, the data you voluntarily enter there (name, email address, message) will be processed by us in accordance with Art. 6 (1) p. 1 lit. b DSGVO for the purpose of responding to the inquiry within the scope of contract processing. In addition, the use of this tool serves to protect our legitimate interests in effective and improved customer communication, which prevail in the context of a balancing of interests, pursuant to Art. 6 para. 1 p. 1 lit. f DSGVO. The data is subsequently deleted.
As part of processing on our behalf, the third-party provider Zendesk, Inc. provides the services for us to provide the live chat tool. All data collected in the course of using the chat tool is processed on its servers.
Zendesk, Inc. is located in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

Live chat tool Userlike
If you use the live chat tool to contact us, the data you voluntarily enter there (name, email address, message) will be processed by us in accordance with Art. 6 (1) p. 1 lit. b DSGVO for the purpose of responding to the inquiry within the scope of contract processing. In addition, the use of this tool serves to protect our legitimate interests in effective and improved customer communication, which prevail in the context of a balancing of interests, pursuant to Art. 6 para. 1 p. 1 lit. f DSGVO. The data is subsequently deleted.
In the context of processing on our behalf, the third-party provider Userlike provides the services for us to provide the live chat tool. All data collected in the course of using the chat tool is processed on its servers.

Google Fonts
The script code „Google Fonts“ is integrated on this website. Google Fonts is an offer of Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). This serves to protect our legitimate interests in a uniform presentation of the content on our website, which outweigh our interests in the context of a balancing of interests, in accordance with Art. 6 (1) lit. f) DSGVO. In this context, a connection is established between the browser you are using and Google’s servers. Through this, Google obtains knowledge that our website has been accessed via your IP address.
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield. Further information on data processing by Google can be found in Google’s privacy notices.

7. social media

Use of social plugins from Instagram, using the Shariff solution.

Social buttons from social networks are used on our website.

This serves to protect our legitimate interests in an optimal marketing of our offer, which prevail in the context of a balancing of interests, in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO. In order to increase the protection of your data when visiting our website, these buttons are not unrestricted plug-ins, but are only integrated into the page using an HTML link. This integration ensures that when you call up a page of our website that contains such buttons, no connection is yet established with the servers of the provider of the respective social network.

If you click on one of the buttons, a new window of your browser opens and calls up the page of the respective service provider, on which you can (if necessary after entering your login data) e.g. press the Like or Share button.

For the purpose and scope of the data collection and the further processing and use of the data by the providers on their pages, as well as a contact option and your rights and setting options in this regard to protect your privacy, please refer to the privacy notices of the providers:

https://help.instagram.com/155833707900388

Our online presence on Facebook, Instagram

Our presence on social networks and platforms serves to improve active communication with our customers and interested parties. We provide information there about our products and ongoing special promotions.
When visiting our online presences on social media, your data may be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used on your terminal device for this purpose. In these cookies, the visitor behavior and the interests of the users are stored. This serves according to Art. 6 para. 1 lit. f. DSGVO to protect our legitimate interests in an optimized presentation of our offer and effective communication with customers and interested parties, which prevail in the context of a balancing of interests. If you are asked by the respective social media platform operators for consent (agreement) to the data processing, e.g. by means of a checkbox, the legal basis for the data processing is Art. 6 (1) lit. a DSGVO.
Insofar as the aforementioned social media platforms have their headquarters in the USA, the following applies: For the USA, there is an adequacy decision of the European Commission. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.
For detailed information on the processing and use of data by the providers on their sites, as well as a contact option and your rights and setting options in this regard to protect your privacy, in particular objection options (opt-out), please refer to the privacy notices of the providers linked below. If you still require assistance in this regard, you can contact us.

Facebook: https://www.facebook.com/about/privacy/
Data processing is carried out on the basis of an agreement between jointly responsible parties pursuant to Art. 26 DSGVO, which you can view here.
Further information on data processing in the context of visiting a Facebook fan page (information on Insights data) can be found here.

Instagram: https://help.instagram.com/519522125107875

Option to object (opt-out):

Facebook: https://www.facebook.com/settings?tab=ads

Instagram: https://help.instagram.com/519522125107875

8. contact options and your rights

As a data subject, you have the following rights:

Pursuant to Art. 15 DSGVO, the right to request information about your personal data processed by us to the extent specified therein;
pursuant to Art. 16 DSGVO, the right to demand without undue delay the correction of incorrect or completion of your personal data stored by us;
in accordance with Art. 17 DSGVO, the right to request the erasure of your personal data stored by us, unless further processing is necessary
for the exercise of the right to freedom of expression and information;
for the fulfillment of a legal obligation;
for reasons of public interest; or
is necessary for the assertion, exercise or defense of legal claims;
in accordance with Art. 18 DSGVO, the right to request the restriction of the processing of your personal data, insofar as
the accuracy of the data is disputed by you;
the processing is unlawful, but you object to its erasure;
we no longer need the data, but you require it for the assertion, exercise or defense of legal claims; or
you have objected to the processing in accordance with Art. 21 DSGVO;
pursuant to Art. 20 DSGVO, the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request that it be transferred to another controller;
pursuant to Art. 77 DSGVO, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters for this purpose.

If you have any questions about the collection, processing or use of your personal data, for information, correction, restriction or deletion of data, as well as revocation of consent given or objection to a particular use of data, please contact us directly using the contact details in our imprint.

Right of objection
Insofar as we process personal data as explained above in order to safeguard our legitimate interests that prevail in the context of a balancing of interests, you may object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you will only have the right to object if there are grounds arising from your particular situation.

After you have exercised your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing is for the purpose of asserting, exercising or defending legal claims

This does not apply if the processing is for direct marketing purposes. Then we will not further process your personal data for this purpose.